70.  LS Enterprises, Docket No. C-3884 (final consent Aug. 2, 1999).

Respondents: LS Enterprises, LLC, Internet Promotions, LLC, and Louis Salatto

Type:  False & Unsubstantiated Claims & Spam

The Commission charged an online entrepreneur with making false and unsubstantiated claims in bulk e-mail messages. The respondents allegedly used spam to promote its bulk-e-mail program and other work-at-home business opportunities, and made false claims about their experience and ability to provide products or services, as well as false claims about free merchandise and potential income for purchasers.

Following a public comment period, on August 2, 1999 the Commission announced its final approval of a settlement with respondents that bars them from making deceptive claims in future bulk e-mail and requires them to substantiate claims for the programs they promote. They also must post a $100,000 bond before sending unsolicited commercial e-mail in the future.

http://www.ftc.gov/opa/1999/9904/spam2.htm (press release - proposed consent)